VITA Privacy Policy

Effective date: June 19, 2026

This Privacy Policy explains how Sthealth Integrators LLC ("VITA," "we," "us," or "our") collects, uses, shares, and protects your information when you use the VITA mobile application and the optional VITA bracelet (together, the "Service"). By using VITA, you agree to this Policy.

We built VITA to help you understand your own health. We treat your health information as sensitive, we do not sell it, and we never use Apple Health (HealthKit) data for advertising.

1. Information we collect

Information you give us

  • Account information: your email address and password (handled by our authentication provider), and optional profile details such as your name, date of birth, gender, height, and weight.
  • Health and wellness information you enter: weight entries, meals and nutrition (foods, calories, and macronutrients), goals, sleep and naps, workouts and activity, hydration, and how you feel. This produces your wellness scores, body clock, and daily plan.
  • Photos and voice: if you use food photo logging or barcode scanning, we process images you capture; if you set a profile photo, we store it; if you use voice features ("Talk to VITA"), your speech is processed to recognize commands. These are used to deliver the feature you requested.

Information from Apple Health (HealthKit)

If you grant permission, VITA reads health data from Apple Health to power its features — for example steps, active energy, heart rate, heart rate variability, resting heart rate, and sleep. HealthKit data is used only to provide features inside the app. We never use it for advertising or marketing, we never sell it or share it with data brokers, and we do not use it for any purpose other than your health and fitness. You can turn this off at any time in the iOS Health app or Settings. Granting Apple Health access is optional, and VITA works without it.

Information from the VITA bracelet

If you pair a VITA bracelet, the Service may collect sensor readings from the device, such as heart rate and related optical (PPG) signals, motion, temperature, and — only if you enable it — location during a workout. This data is used to provide activity, recovery, and health features.

Information collected automatically

  • Device and usage data: app interactions, feature usage, crash and diagnostic data, and general device information (device model, operating system version, language), collected through analytics to keep the app reliable and improve it.
  • Push notification token: a token that lets us deliver reminders and notifications you have enabled.
  • Location: if you use location-based workout or calibration features, we access your location while the app is in use. This is optional.

Purchases

VITA offers optional in-app purchases (the VITA+ subscription and add-on modules). Payments are processed by Apple through the App Store. We do not receive or store your payment card details — we only receive confirmation of your purchase and your entitlement (what you have access to and when it expires).

2. How we use your information

We use your information to:

  • Provide, personalize, and operate VITA's features — including your wellness score, body clock, daily plan, macro and weight tracking, and recipes.
  • Generate AI-assisted content such as personalized recipes, coaching plans, and insight cards (see Section 4).
  • Sync your data across your devices and back it up so you don't lose it.
  • Send notifications and reminders you have enabled.
  • Maintain security, prevent fraud and abuse, and verify in-app purchases.
  • Provide customer support and respond to your requests.
  • Improve and develop the Service, including through aggregated and de-identified analytics.
  • Comply with legal obligations.

We do not sell your personal information, and we do not use your health information to serve you advertising.

3. How we share your information

We share information only with service providers that help us run VITA, and only as needed to provide the Service:

  • Google / Google Cloud Platform — Firebase (Authentication, Firestore database, Cloud Messaging, Cloud Storage) and Google Analytics for Firebase, to store and sync your data, deliver notifications, and understand app performance. Your data is stored in Google Cloud (United States).
  • Google Vertex AI (Gemini) — to generate personalized recipes, coaching, and insights (see Section 4).
  • FatSecret — when you search for a food, your search query is sent to the FatSecret food database to return nutrition information.
  • Apple — Apple Health (on your device, with your permission) and the App Store (for purchases and subscriptions).

We may also disclose information if required by law, to protect the rights, safety, and security of our users or the public, or in connection with a business transaction such as a merger or acquisition (with continued protection of your data).

We do not sell your personal information to third parties, and we do not share Apple Health data with anyone except as needed to provide the features you use.

4. AI-assisted features

VITA uses Google Vertex AI (Gemini) to generate personalized content such as high-protein recipes, coaching plans, and insight cards. To do this, we send relevant context — such as your calorie and macro targets, fitness goal, and summaries of your recent intake — to the AI service so it can tailor results to you. Per Google Cloud's terms, this content is processed to generate your results and is not used to train Google's foundation models. We do not send your name, email, or contact details to the AI service for this purpose.

5. Data storage, security, and retention

Your data is stored on your device and in Google Cloud (United States). We protect it with industry-standard measures including encryption in transit and at rest and access controls that restrict each account's data to that account. No method of transmission or storage is 100% secure, but we work to protect your information.

We retain your information for as long as your account is active or as needed to provide the Service. When you delete your account, we delete or de-identify your personal information, except where we are required to keep it for legal, security, or fraud-prevention purposes. Aggregated or de-identified data that cannot reasonably identify you may be retained.

6. Your rights and choices

  • Access and correction: you can view and edit much of your information directly in the app (for example in Profile).
  • Deletion: you can delete your account from within the app or by contacting us, which removes your personal data as described in Section 5.
  • Permissions: you control Apple Health, Bluetooth, Location, Camera, Microphone, and Notifications permissions in iOS Settings, and you can change them at any time.
  • Marketing: notifications are opt-in and can be turned off in Settings.

If you are in the European Economic Area or United Kingdom, you have rights under the GDPR including access, correction, deletion, restriction, portability, and objection, and the right to lodge a complaint with a supervisory authority. Our legal bases for processing are your consent, the performance of our contract with you, and our legitimate interests in operating and improving the Service.

If you are a California resident, you have rights under the CCPA/CPRA including the right to know, access, delete, and correct your personal information, and the right not to be discriminated against for exercising those rights. We do not sell or "share" (as defined by California law) your personal information.

To exercise any of these rights, contact us using the details in Section 10. We will respond as required by applicable law.

7. Children's privacy

VITA is not directed to children under 13 (or the minimum age required in your country), and we do not knowingly collect personal information from them. If you believe a child has provided us personal information, contact us and we will delete it.

8. International users

We operate in the United States, and your information is processed and stored there. If you use VITA from outside the United States, you understand that your information will be transferred to and processed in the United States, where data protection laws may differ from those in your country.

9. Subscriptions

VITA+ and certain add-ons are sold as Apple in-app purchases. Auto-renewable subscriptions renew automatically through your Apple account unless you cancel at least 24 hours before the end of the current period. You can manage or cancel your subscription in your device's Settings. Purchases are also governed by Apple's standard terms (the Apple Media Services / Licensed Application End User License Agreement).

10. Contact us

Sthealth Integrators LLC
Email: contact@vitabracelet.com
Website: https://vitabracelet.com

11. Changes to this Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Effective date" above and, where appropriate, notify you in the app. Your continued use of VITA after an update means you accept the revised Policy.